This week Pure Good has out done themselves for their weekly Smart Juice (the affordable weekly juice special, subsidised by GetSmarter). For only R10 this week, GetSmarter employees are able to enjoy the triple threat juice: Lemon Aid – aptly named because as Pure Good founder Shannon says, “it’s just plain good for you!”.
The juice is tantalising mix of lemon (obviously), mint, kale, apple and tumeric and tastes like happiness on a warm Summer’s day.
So why exactly is this week’s juice so special? And what are those three threats?
At Pure Good we pride ourselves on developing healthy options for our customers. But what’s a snack or drink if it’s not delicious? We hit the proverbial streets to find out what some of our GetSmarter clients had to say about this week’s Smart Juice.
“It’s the end of the year and the fatigue is certainly setting in. I’m not exaggerating when I say that the highlight of my day was sipping the Lemon Aid first thing this morning!” Says Tamsyn Lunt, Content Creator in the Marketing department. “It’s so tangy and fresh – I could drink it for days. And I don’t even care that my tongue is green, so worth it!”
Stacey Rehbock, a Marketing Executive, said, “I drank the whole glass in 30 seconds flat. It was a refreshing shot.”
The Lemon Aid is also full to the brim with fresh fruit and veg – helping you fast-track your daily intake. Two-star features of the juice are turmeric and kale, both of which are famous for their health benefits and tasty flavours.
The leafy green kale is the most nutrient-dense food in the world – jam-packed with Vitamin A, Vitamin K, Vitamin C, Magnesium and Calcium to name a few. It’s also super low in calories for those hoping to prepare their Summer bodies the right way, and also helps lower cholesterol by up to 10% – reducing your risk of heart disease. Then there is turmeric – a spice with curcumin as the main active ingredient. Curcumin is a natural anti-inflammatory and it’s been linked to increased brain function as well as helping lessen the risk of Alzheimer’s disease.
But besides the nutritional value and yummy taste, what’s the thing that really makes the Lemon Aid special?
The ingredients are ethically sourced from a farming initiative making a real social impact: Belhar. The mint in the Lemon Aid comes from Belhar, an aquaponic farm started by students from around the world with the aim of producing and selling vegetables and, in the process, supporting the community centre in Belhar. The 600g of mint sold to Pure Good was the project’s first official sale – proof that their hard work had paid off.
And all this for only R10? You can bet it’s going to be hard to beat the Lemon Aid.